US President Donald Trump has warned that people who continue to use the term “Artificial Intelligence” instead of “Super Intelligence” or “SI” will be considered enemies. In a post on Truth Social, Trump said the White House viewed those using the older terminology as “THE ENEMY!” His remarks form part of a broader effort to rebrand artificial intelligence with a term he considers more accurate and favourable, amid growing public concerns about the technology and calls for stronger regulation.
Trump has been promoting the proposed name change as debate intensifies over the rapid development of AI systems and their potential risks. According to his statement, the United States has officially changed the terminology to SI. The declaration reflects his administration’s messaging around the technology, although the provided report does not detail any formal legal or regulatory measure establishing the change as an official government-wide standard.
The president’s comments come as artificial intelligence attracts increasing scrutiny from policymakers, technology companies and the public. Concerns include the possibility of systems acting unpredictably, accessing digital resources without authorisation and being used to compromise websites or other online infrastructure. These issues have contributed to calls for safeguards, clearer accountability and regulatory oversight as AI capabilities continue to advance.
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Trump’s attempt to promote the term “Super Intelligence” also appears aimed at presenting the technology in a more positive light. The phrase places emphasis on advanced capabilities rather than the broader term “artificial intelligence”, which has become associated with both technological opportunity and concerns about safety, employment and security. However, changing terminology alone does not address questions about how increasingly powerful systems should be developed, deployed and monitored.
The rebranding effort has also drawn attention from technology industry figures. When an X user asked Elon Musk, a Trump ally and head of SpaceXAI, whether he would rename the company SpaceXSI to reflect the proposed terminology, Musk responded affirmatively, saying, “Yes, we will make that change.” The exchange indicated his willingness to adopt the new wording, although the report did not confirm that a formal company name change had been completed.
The debate comes at a time when governments worldwide are examining how to manage the risks associated with advanced AI while allowing innovation to continue. Trump’s warning adds a political dimension to the discussion by linking the terminology used for the technology with loyalty to his preferred approach. Whether “Super Intelligence” gains wider acceptance remains uncertain, but the episode highlights how the language surrounding AI has become part of a broader contest over public perception, technological development and regulation.
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