Actress Sreeleela condemned the misuse of artificial intelligence for creating deepfake content, describing it as "deeply disturbing and devastating" in a social media post on December 17, 2025. The Telugu and Kannada Cinema Star urged users to stop supporting "AI-generated nonsense", emphasising the distinction between beneficial technology and its abusive applications that harm individuals.
In her Instagram and X statement, Sreeleela revealed she had been unaware of the extent of online misinformation due to her busy schedule but thanked well-wishers for alerting her. She spoke on behalf of fellow actresses facing similar violations, noting that obscene AI-manipulated images—depicting her in compromising situations—had gone viral recently.
The actress stressed women's right to dignity, stating that every woman is someone's daughter, sister, friend, or colleague, and choosing a profession in the arts should not strip anyone of respect. She called for responsible digital behaviour and expressed trust that authorities would intervene to curb such practices.
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Sreeleela's appeal joins a growing chorus from celebrities like Rashmika Mandanna, Katrina Kaif, and Alia Bhatt, who have previously highlighted the emotional and reputational damage caused by deepfakes. Legal frameworks in India, including IT Act provisions, are increasingly invoked against perpetrators, though enforcement challenges persist.
The incident underscores broader concerns over AI ethics, with experts warning of escalating risks to privacy and mental health, particularly for women in public life. Sreeleela concluded by asking fans to stand by affected artists "with grace and dignity". As deepfake technology becomes more accessible, calls for stricter regulations and platform accountability intensify, with Sreeleela's voice adding momentum to demands for safer online spaces.
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