BMW Group India reported its highest-ever first-quarter sales in 2025, driven by strong demand across its luxury car portfolio and a significant rise in electric vehicle (EV) adoption. The company sold 4,567 cars between January and March, marking a 17 per cent year-on-year increase, with MINI contributing 213 units to the total.
Electric vehicles continued to play a pivotal role in BMW India’s growth, accounting for 26 per cent of total sales in the quarter. The company sold 1,185 electric BMW and MINI models, reflecting an 83 per cent increase compared with the same period last year. Key models in the EV lineup include the BMW i7 and iX1, which have helped the company strengthen its position in India’s luxury electric mobility segment.
Hardeep Singh Brar, President and CEO of BMW Group India, highlighted the company’s strong start to the year, saying, “BMW Group India has entered 2026 in an extremely strong position. We have achieved our highest-ever Q1 sales, registering solid double-digit growth, despite macroeconomic and geopolitical headwinds.” He added that the company’s leadership in luxury EVs is underpinned by customer trust in performance, technology, and the EV ecosystem.
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Looking ahead, BMW Group India plans an ambitious product rollout in 2026, with 27 new launches, including new-generation models, facelifts, and special editions. Four models have already been introduced, with 23 more expected throughout the year. This product offensive is aimed at sustaining growth in both conventional and electric vehicle segments.
The strong EV contribution also reflects the increasing acceptance of premium electric mobility in India. BMW has been expanding its EV portfolio and charging infrastructure to build customer confidence and meet growing demand. The company’s strategy emphasizes a balance between conventional luxury vehicles and electric models, supporting overall market competitiveness.
BMW Group India’s record Q1 performance underscores steady momentum for the luxury carmaker, demonstrating that its combined focus on conventional and electric vehicles continues to resonate with customers, even amid broader market challenges.
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