Bombay High Court Allows Preity Zinta To File Suit Against Google, Meta

The Bombay High Court has permitted actor Preity Zinta to file a civil suit against Google LLC, Meta, and other unnamed entities over allegations involving AI-generated deepfake content, manipulated images, chatbot personas, and other digital material that she claims violates her personality, copyright, and moral rights. The court’s decision allows her to formally proceed with legal action in connection with the alleged misuse of her identity across online platforms.

The matter was heard by Justice Abhay Ahuja, who on Tuesday granted Preity’s petition seeking leave to institute the suit and subsequently disposed of the application. The proposed legal action is reported to involve claims of infringement of personality rights, copyright violations, loss of goodwill, and damage to reputation under the Copyright Act, 1957, as well as related legal provisions concerning moral rights.

According to submissions made on behalf of the actor by advocate Rohan Kadam, the complaint pertains to AI-generated deepfake videos, memes, altered images, and chatbot-driven personas that allegedly used her likeness without consent. It was argued before the court that such content had been created, uploaded, and widely disseminated across various digital platforms, making it accessible to the public and impacting her personal and professional reputation.

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The legal team further submitted that Preity is based in Mumbai and that her professional goodwill and public persona fall within the jurisdiction of the Bombay High Court. It was also argued that although the content is distributed globally through online platforms, a significant part of the cause of action arises within the court’s territorial jurisdiction, particularly due to the impact in Mumbai and the location of relevant stakeholders.

After reviewing the petition and proposed plaint, the court observed that sufficient grounds existed to grant permission under Clause XII of the Letters Patent. The court accordingly allowed Preity to institute the suit before the Bombay High Court, formally disposing of the application. The order enables the actor to move forward with her claims against the respondents in the forthcoming legal proceedings.

The case adds to a growing number of legal disputes worldwide involving the misuse of artificial intelligence to generate synthetic media and impersonation content. As concerns around deepfakes and digital identity manipulation continue to rise, courts are increasingly being called upon to define the boundaries of liability, platform responsibility, and protection of individual personality rights in the digital age.

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