BRICS Summit Media Goodie Bag Includes Scarf, Bottle And ‘Super Food’ For Delegates

Media delegates from across the world attending the 18th BRICS Summit in New Delhi were welcomed with a specially curated goodie bag showcasing India’s diverse traditions, local produce and artisanal skills. While global leaders gathered in the national capital for the high-level summit, journalists and media representatives covering the event also received a selection of items designed to offer them a glimpse of India’s cultural and culinary diversity.

The media kit brought together products from different parts of the country, reflecting the emphasis on regional traditions and locally produced goods. From snacks associated with Bihar to coffee sourced from Odisha, the collection highlighted the variety of India’s food and agricultural heritage. The selection was not limited to edible products, with the kit also including practical and cultural items intended to give international delegates a tangible connection with different parts of the country.

Among the items featured in the goodie bag was a scarf, adding a traditional and useful element to the collection. The inclusion of such products allowed the media delegates to take away something representative of Indian craftsmanship while covering the summit. The carefully assembled kit sought to combine everyday utility with products that reflected the country’s regional identity and creative traditions.

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The food and beverage selections provided another window into India’s varied regional produce. Bihar’s snacks were included in the kit, highlighting the eastern state’s culinary traditions, while coffee from Odisha offered delegates a taste of the country’s growing coffee culture. By bringing together products from different regions, the media kit presented India not as a single culinary or cultural identity but as a country with a wide range of local flavours and traditions.

The initiative also placed emphasis on India’s artisanal skills and local production. Curating products from different parts of the country gave the media delegates an opportunity to discover goods that may be unfamiliar to international visitors. Such a collection can also help draw attention to regional producers and traditional skills by putting locally made products in the hands of journalists from different countries who have travelled to India to cover the BRICS gathering.

The 18th BRICS Summit has brought together leaders, officials, business representatives and journalists from participating countries in New Delhi. While the main focus of the summit is on diplomatic, economic and strategic discussions, the media goodie bag offered delegates a more informal introduction to India’s regional diversity. With items ranging from a scarf and Bihar’s snacks to coffee from Odisha and other locally sourced products, the kit sought to showcase the country’s varied traditions, produce and craftsmanship. For international media representatives, it served as a small but distinctive representation of the many regions and cultures that make up India.

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