Amit Shah: PM Modi Commercialised Tribal Products and Revived Culture

Union Home Minister Amit Shah on Monday lauded Prime Minister Narendra Modi’s efforts to promote tribal empowerment, cultural revival, and economic self-reliance during the concluding ceremony of the Bastar Pandum Festival in Bastar district. Shah highlighted the government’s initiatives to brand and market tribal products, linking cultural preservation with livelihood creation.

Speaking at the event, Shah noted that celebrations like the 150th birth anniversary of Bhagwan Birsa Munda, observed nationwide as Janjatiya Gaurav Divas, underscored the recognition of tribal communities’ contributions to India. He emphasised that PM Modi’s policies have not only promoted tribal culture, food, and heritage but also created opportunities for economic development by commercialising forest resources.

The Bastar Pandum Festival, organised by the Chhattisgarh government, attracted large crowds and showcased the rich tribal legacy of the region. Visitors experienced traditional handicrafts, indigenous foods, folk performances, and local forest-based products, highlighting the cultural diversity and craftsmanship of Bastar’s communities.

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Participants praised the festival as a platform to revive forgotten culinary traditions. Nisha Nag, a local food expert, said over 40 traditional beverages and 10 types of indigenous porridges were showcased, ensuring that age-old recipes are preserved for future generations. Somaru Ram Kawasi, a judging panel member, highlighted the authenticity and cultural value of these traditional dishes, noting their simplicity and unique preparation methods.

Folk artists, including Shanu Markandey and Sangeeta Markam, expressed gratitude for the platform to perform and preserve Bastar’s traditional arts. They stressed the need for continued institutional support and active involvement of researchers to document and promote the region’s fading customs, ensuring that tribal heritage remains vibrant for future generations.

Shah’s remarks and the festival underscore a dual approach by the Centre: cultural preservation combined with economic empowerment. By linking tribal arts, crafts, and foods to branding and marketing strategies, the initiative has positioned Bastar as a model for promoting heritage-based livelihoods while celebrating India’s indigenous traditions.

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