Tata Motors Unveils Ace Gold+ Mini Truck At ₹5.52 Lakh Price
The new Ace Gold+ offers low ownership cost, a 900 kg payload, and DEF-free diesel technology.
Tata Motors has introduced the Ace Gold+, a new diesel variant in its popular Ace mini truck lineup, priced at Rs 5.52 lakh (ex-showroom). Billed as the most affordable diesel option in its category, the Ace Gold+ is designed to deliver exceptional performance and the lowest Total Cost of Ownership (TCO), targeting value-conscious entrepreneurs in India’s last-mile logistics sector.
The launch strengthens Tata Motors' dominance in the small commercial vehicle market, where the Ace range has empowered over 25 lakh entrepreneurs since its debut in 2005.
The Ace Gold+ features a turbocharged Dicor engine, producing 21 hp and 55 Nm of torque, paired with advanced Lean NOx Trap (LNT) technology. This innovation eliminates the need for Diesel Exhaust Fluid (DEF), reducing maintenance and operating costs while ensuring compliance with stringent emission norms. With a payload capacity of 900 kg and multiple load deck configurations, the vehicle offers versatility for diverse business needs, from urban deliveries to rural transport, enhancing profitability for operators.
Pinaki Haldar, Vice President & Business Head - SCVPU, Tata Motors Commercial Vehicles, emphasised the vehicle’s role in continuing the Ace legacy: “The Tata Ace has transformed last-mile mobility for two decades. The Ace Gold+ integrates advanced technology and versatile features to simplify operations and boost earnings, reinforcing our commitment to India’s entrepreneurial ecosystem.” The launch aligns with Tata Motors’ focus on delivering cost-effective, reliable solutions for small businesses.
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Complementing the Ace Gold+ is Tata Motors’ Sampoorna Seva 2.0, a lifecycle support programme offering Annual Maintenance Contracts (AMC), genuine spare parts, and 24x7 roadside assistance. The Ace range, including models like Ace Pro, Intra, and Yodha, supports payloads from 750 kg to 2 tonnes across diesel, petrol, CNG, bi-fuel, and electric powertrains, catering to a wide range of commercial needs.
The Ace Gold+ is poised to further solidify Tata Motors’ leadership in India’s mini truck segment.
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