Luke Coutinho Urges India to Act as Air Pollution Turns Into a National Health Crisis

Holistic health coach Luke Coutinho has issued an urgent call to action, urging Indians to prioritize the fight against air pollution under the rallying cry “Every Clean Breath Matters.” Describing polluted air as a “huge invisible threat,” Coutinho warns that the microscopic toxins now permeating the atmosphere enter the lungs, infiltrate the bloodstream, and silently damage vital organs. With air quality indices in major cities consistently breaching hazardous levels, especially during winter months, his message underscores a growing public health crisis that demands immediate national attention.

Once regarded as a symbol of purity and life, air has become one of the most insidious risks to human well-being in urban India. Coutinho highlights how prolonged exposure to fine particulate matter (PM2.5), nitrogen oxides, and other pollutants contributes to respiratory illnesses, cardiovascular diseases, and compromised immune function. Children, the elderly, and those with pre-existing conditions face heightened vulnerability, making collective action essential to safeguard future generations.

The wellness expert advocates for a multi-pronged approach involving individuals, communities, and policymakers. Simple measures such as using air purifiers, wearing N95 masks during high-pollution days, planting trees, and reducing vehicular emissions can yield tangible benefits. On a systemic level, he stresses the need for stricter enforcement of industrial emission norms, promotion of public transportation, and investment in renewable energy to curb the root causes of smog.

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Coutinho’s appeal resonates amid India’s recurring air quality emergencies, particularly in northern cities like Delhi, where post-monsoon crop burning and industrial activity exacerbate winter smog. By framing clean air as a fundamental right and a cornerstone of national health, he seeks to shift public discourse from seasonal concern to sustained movement. As awareness grows, his message serves as a reminder that every effort to reduce pollution—big or small—contributes to a healthier, more breathable future for the country.

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