Ola Electric's 250-Member Team Targets Service Crisis After Years of Complaints​

Ola Electric Mobility Ltd. has initiated its most ambitious after-sales overhaul yet, deploying a 250-member rapid-response taskforce across India. According to company sources, the team includes trained technicians and operational specialists working under the direct guidance of senior leadership. Their primary goal is to clear existing service backlogs and improve spare-part availability for the company’s expanding electric scooter fleet. The move comes amid growing customer concerns over delays in repairs and maintenance.

The newly activated taskforce has been working in close coordination with Ola’s service centres nationwide. Equipped with real-time communication systems, the team is addressing delays ranging from battery replacements to routine repairs. Sources indicate that the company has nearly eliminated service backlogs in Bengaluru under this initiative. Ola now plans to replicate this operational model across other major cities to standardize service delivery.

Founder Bhavish Aggarwal has also been involved directly in these improvement efforts, as seen in his recent social media updates. His participation signals the seriousness with which Ola Electric is approaching its service transformation. The company recognizes that its rapid sales growth in 2023 placed considerable strain on its service ecosystem. Longer wait times, inconsistent part supplies, and procedural bottlenecks have accumulated over the last year.

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This latest push aims to reverse that trend by combining short-term interventions with long-term structural reforms. A central element of the overhaul is the newly launched pan-India in-app service appointment system. Customers can now schedule repairs and maintenance directly through the Ola app, streamlining access to service slots. Additionally, Ola has introduced an online genuine parts store, enabling buyers to purchase commonly required components without relying solely on service centres.

Industry sources say Ola has set aggressive internal targets to reduce wait times dramatically in the coming months. The company aims to restore customer confidence while reinforcing its position in India’s increasingly competitive electric vehicle market. Improving post-purchase support has become essential as the EV user base continues to expand. The current initiative is expected to enhance transparency, accessibility, and overall customer experience.

With demand for Ola scooters rising steadily, strengthening the after-sales infrastructure has become a strategic priority. The rapid-response taskforce represents a decisive step toward eliminating bottlenecks and modernizing service workflows. If executed effectively, the initiative could become a benchmark for EV servicing standards in India. Ola Electric is now positioning itself not just as a market leader in sales but also as a reliable long-term mobility partner.

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